Wednesday, May 26, 2010

Khayal Appka

After a rather unsuccessful attempt to lure the unsuspecting and gullible customer to it folks by using the punch line "Hum Hain Naa" ICICI has changed its punchline to "Khayal Apka", will it work ? , a Definite NO.

Reason : The underlying attitude

Despite the fact that ICICI is loosing it customer base because of its insensitive approach towards customer and bad publicity it has not made any attempt to change it policies or its attitude towards its most valuable assets viz. customers

so finally,

What the new punchline actually means ?

Hum ab Nahin Hain , per bas appke baare mein sochte rahtein hain :)




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